Avoidable Paint Color Mistake #1 of 5 is selecting a color based solely on a paint store color chip. Paint store chips are printed on paper with ink, not actual paint. Color chips are the first place to start your color search, but they aren’t the last. Color chips communicate light differently than actual paint. Once you narrow down the chips that interest you, purchase a quart or pint paint and apply it to a drawdown board. View the paint drawdown at various times of day in the space that will be painted.
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